ABOUT


B18 is a creative studio based in London, specializing in branding and art direction.

As the dynamic force behind unforgettable brands and visionary artistry, we meticulously craft projects from inception to completion. We collaborate with forward-thinking designers and businesses who are passionate about their vision and committed to making a long-lasting impact.

  • Branding is more than just a logo; it's about crafting a unique identity that resonates with your audience.

    Through strategic design elements such as logos, colour schemes, typography, and messaging, we will help your business establish a cohesive brand image that reflects your values, mission, and personality, ultimately fostering trust and loyalty among your target.

  • Art direction is about shaping the visual narrative of a project or campaign.

    We will guide the overall aesthetic direction, ensuring that every visual element—from photography and illustrations to layout and typography—aligns with your brand's identity and communicates the intended message effectively. By balancing creativity with strategy, we strive to create visually compelling experiences that captivate and engage audiences.

  • Editorial design focuses on the layout and presentation of content in print and digital publications such as magazines, books, and online articles.

    With a keen eye for typography, grid systems, and imagery, we will craft visually engaging layouts that enhance readability and elevate the storytelling experience. Whether it's designing magazine spreads or formatting digital articles, we will create designs that not only inform but also inspire and captivate your readers.

  • Signage design plays a crucial role in shaping the physical environment and communicating information effectively.

    With extensive experience collaborating with award-winning architecture offices and interior design studios, we create visually impactful signage solutions that seamlessly integrate with architectural and interior design elements. From storefronts and wayfinding signs to event banners and trade show displays, we will reinforce your brand identity and guide people through spaces, helping your businesses leave a lasting impression and create memorable experiences for your audience.

  • In today's digital age, a well-designed website is essential to establish online presence and engaging with customers.

    We will create intuitive and visually stunning online experiences that not only showcase your brand's products or services but also reflect your unique identity. From user-friendly navigation and responsive layouts to compelling visuals and seamless interactions, we strive to design websites that captivate audiences, drive conversions, and leave a lasting impression.

Who’s B?

In a nutshell..

My name is Beatrice, a multidisciplinary designer based in London with 7+ years of global experience in visual communication and art direction, spanning small and corporate agencies from Italy to India, Switzerland, and Beijing. In my creative journey, I team up with exceptional designers to craft unforgettable experiences that truly mesmerize audiences.

Passionate about exploring new trends and connecting with like-minded people, I'm a very curious individual who enjoys jumping into new experiences around the world. I love getting to know new people, and bond through extreme activities such as eating , karaoke and ultimate frisbee.


Clients

AB+AC Architects Bavuso Design Delirious Eyewear Eataly Howden MAD Architects OgTM Penguin Books Rizzoli Electa US Stefan Brandt


Ready to turn your vision into reality?